We are looking for an experienced and highly motivated E-commerce Sales Manager to join our team. The ideal candidate will be responsible for managing and scaling sales for our Shopify-based brand, with a strong focus on performance marketing, conversion optimization, and data-driven growth. This role requires hands-on expertise in Shopify operations, paid advertising, and sales analytics, along with the ability to independently plan, execute, and optimize growth strategies. Strong analytical skills, attention to detail, and cross-functional coordination are essential for driving revenue, improving customer experience, and building a sustainable direct-to-consumer business.

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(Minimum 5 years hands-on experience managing and scaling Shopify stores)

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Key Responsibilities:

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• Manage and optimize day-to-day Shopify store operations and sales performance

• Plan, execute, and optimize paid campaigns across Meta, Google, and other performance channels

• Monitor and improve conversion rates through CRO, funnels, and landing page optimization

• Track sales, ad spend, CAC, ROAS, and profitability to drive data-backed decisions

• Manage pricing, offers, and promotional campaigns aligned with brand goals

• Coordinate with design, content, and operations teams for launches and ongoing improvements

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